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Best cloud storage deals: Get FREE 200GB backup from Google

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Best cloud storage deals: At a glance

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Google One

Microsoft 365 / OneDrive

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Best cloud storage deals: Want to keep your data safe and secure without blowing the budget? (Image: GETTY • EXPRESS NEWSPAPERS)

Looking for the best cloud storage deals? Whether you’re looking to back-up your iPhone, Windows PC, Android phone or tablet …there are a dizzying number of solutions that promise to keep your precious files, photos, and documents stored in the cloud.

We’ve scoured the latest cloud storage promotions and price cuts to find the best deals in the UK today.

Short on time? , dropping the cost of 5TB of storage for your laptop, home PC, smartphone, digital camera, or tablet to below .

For context, Apple charges £8.99 per month for just 2TB of storage with its iCloud+ service, Google charges £7.99 for 2TB of storage, and Microsoft charges £5.99 for 1TB. That’s a huge saving – and hundreds of additional gigabytes to store your files.

IDrive offers military-grade 256-bit AES encryption for any files stored on its servers.

The US brand allows you to backup to your cloud storage from multiple devices simultaneously, including PCs, iOS and Android devices, personal servers, and many more. Downloading the companion apps created by the teams at IDrive will let you begin to automatically back-up files at regular intervals – helpful if you’re forgetful at the best of times.

Do not be put off by the $ pricing on their website, customers from the UK can still sign-up and use IDrive, but you may be charged a conversion fee from your bank. If possible, you’ll want to use an account that doesn’t charge fees when paying in other currencies to take full advantage of the savings.

Of course, IDrive is just one of a huge number of brands that offer back-up to the cloud. Below, we’ve assessed a number of the most prominent cloud storage brands, and answered some of the most common questions around cloud storage. Scroll down for our complete guide to the best cloud storage deals in the UK, or click the links above to jump to a relevant section.

What is cloud storage?

As the name suggests, cloud storage is a way to keep digital files on a hard drive in another location worldwide, with everything accessible via the internet. Think of it like backing-up important files on a USB flash-drive …but instead of keeping that drive stored next to your computer, it’s locked away in a vault in California.

While local back-ups are incredibly important if there’s an issue with your PC (so you restore your files), if you lose your possessions in a flood, fire, or theft, then it’s easy to lose the back-up copy of the files you want to restore. If those same files are stored in the cloud, you’ll only need to download fresh copies over the internet.

As such, cloud storage can be a lifesaver for families, young professionals, or small businesses with gigabytes of photos, videos, documents and files that they cannot afford to lose.

Cloud storage is available from a huge number of providers, including the manufacturer of your smartphone and laptop, internet brands like Google and Yahoo, the brands, and many more. There are also free options, but the amount of storage offered with free pricing tiers is usually very limited – meaning you’ll run out of space fast (forcing you to upgrade to a paid tier).

Cloud storage providers are responsible for hosting your files, managing that data (so nothing is corrupted), and securing everything so that it doesn’t fall into the wrong hand. That’s a lot of responsibility and that’s why it’s so important you go with a trusted cloud storage provider.

When you upload your precious files to a cloud storage provider, that brand is responsible for hosting and securing that data. As such, it’s important to pick a trusted firm with a proven track-record

Cloud storage is a huge upgrade that means individuals, families or small businesses can store vast amounts of data without clogging up their local hard drive …or filling drawers with external flash drives.

As mentioned above, crucially, it means if one of your devices is damaged or stolen, cloud storage will have all your files in one neat and tidy place so you can restore them when you’ve got a new machine (or repaired an old one).

Cloud storage works by allowing a computer, tablet, or smartphone to send and retrieve files online to and from a remote data server. The same data is usually stored on more than one server simultaneously, so customers can always access their data – even if one server is down or loses data.

usb drive backup

Backing up your files on a USB drive is helpful, but isn’t as secure a cloud storage options (Image: GETTY)

The advantages of cloud storage

We’re living in a digital world: our treasured family photos and videos, payslips, CVs, warranties, healthcare documentation are all stored on hard drives on our laptops, tablets, and phones.

This makes finding files, creating copies, and sharing photos and documents much easier than rifling through folders of print-outs …but there is a flaw with these digital versions. That’s because problems can occur with these devices, not to mention thefts, corrupted software, and breakdowns …resulting in the loss of data.

And that’s when you really need a cloud storage solution in your corner.

Why use a cloud storage solution?

  • Copies of all of your important files
  • Automatic back-ups in the background
  • Encryption keeps files private
  • Retrieve data from any device 

Most cloud storage providers provide online applications that automatically back up any files you put on your phone or PC. It means that you don’t need to worry about that file disappearing if your Android or Apple phone is stolen or it breaks.

As well as this, using the cloud for storage gives you access to your files from anywhere that has an internet connection so if you forget your laptop or phone, you can access the file from anywhere with another device.

Cloud storage solutions are that expensive either and some providers offer storage for very cheap. Some storage options can cost as little as 50p a month depending on how much storage you need and the features it provides.

Best cloud storage deals

1. IDrive

IDrive offers some of the cheapest cloud storage on the market with very competitive pricing. It offers a free version for anyone without the need to enter your credit card or any payment information.

 which start at $99.50 for 5TB of storage shared among five users and five computers and scale up from there.

But there’s a special offer for new customers and for the first year as part of its introductory paid plans.

It comes with its own software which constantly backs up any files or data you have on your PC, iPhone or any device you want to back up and supports Windows and iMacs.

For PC users, the desktop app regularly backs up files and you can schedule exactly when you want to backup your data and files. On iPhones, it can back up your photos, videos, contacts, and calendar. Android users have even more options, with the ability to back up all that plus complete SMS and call log history.

IDrive also uploads are encrypted using 256-bit AES encryption on transfer and storage, which is the industry standard. You can also use time-based one-time passcode sent to an authenticator app or get a code by email or SMS.

IDrive desktop and mobile applications both have restore functionality that lets you choose which files you want to restore to your computer and where you’d like them to go.

One unique selling point to IDrive is if you have poor internet or a power outage, you can choose to have ability to recover files via a hard drive shipped to you in the mail if you have a large amount of data that needs to be downloaded.

2.Google One

Google has become one of the most trusted companies for cloud storage and offers a vast amount of space completely for free. Google One offers 15GB of storage for free cloud storage for everyone who has a Google account.

However, it offers larger storage plans for as little as £1.59 a month depending on what you want to use it for. Members also get up to 10 per cent back on Google Store devices and accessories including exclusive offers and special features.

Google’s more Premium tier – which including 2TB worth of storage – also allows you access to Google Workspace Premium. If you’re a small business and need access to video-calling, Workspace Premium means that you can host calls for up to 24 hours, livestream Youtube videos and record meetings when your in call with colleagues or friends.

In terms of security, Google boasts that it has one of the world’s most secure and reliable cloud infrastructures. It’s continuously monitored to protect your data and keep it available. And in the event of a disruption, services can be automatically and instantly shifted from one facility to another so that they can continue without interruption.

Google One also offers a free VPN with the service. With the VPN, you can reduce online tracking by hiding your IP address and help protect against eavesdropping while on unsecured networks like public Wi-Fi.

But if you want a dedicated VPN, you can find out more about the best VPN deals here.

3. Microsoft 365

Microsoft OneDrive is no more and it has since merged with Microsoft 365 offering more features and value.

Microsoft offers some of the best value in terms of features and cloud storage on the market. Its new 365 model provides not just cloud storage but access to its popular productivity apps such as Microsoft Word, Powerpoint, Excel and more.

It also offers some of the biggest and generous storage options on its higher tiers of subscription – offering each family member 1TB worth of storage for six people. Pricing is also very reasonable, giving you access to large amounts of storage, productivity apps and it works on Windows, iOS and Android devices.

for a month to see if its the right thing for you.

Microsoft also offers absolutely security for its users including password-protected sharing links, expiring sharing links and its Personal Vault which allows you to store extremely sensitive information such as digital copies of your passport and driver’s licence.

It makes sure these files are safe by making sure you give your fingerprint, face or other biometric information.

It also lets you easily expand your storage by up to 2TB depending on the plan you decide to subscribe to. Microsoft also offers easy and simple business options which includes all the above.

4. iCloud

Apple recently announced it was raising its pricing for all of its iCloud services but it still offers some of the best value in terms of storage for those in the iOS ecosystem.

One massive disadvantage is that you can’t use iCloud on Android or Linux devices but you can use it on Windows PCs. iCloud also only offers its services on a monthly payment which is good because you don’t have to pay a large amount upfront but that also means you’re probably paying more overall compared to some cloud services.

iCloud storage offers absolutely seamless storage between all iOS devices as it is built into almost every iOS device so it’s a no-brainer if you are already heavily part of the Apple ecosystem, If you aren’t, there might be better choices out there.

The best part of iCloud is its photo storage and sharing. It allows your original high-resolution photos and videos to be securely stored and protected in iCloudwith lightweight, space-saving versions on all your devices.

Apple has also cranked up its privacy options through iCloud. Its Private Relay is designed to prevent websites and network providers from building a profile about you based on your IP address, location and browsing history on the Safari browser.

iCloud also offers a “Hide My Email” option which lets you generate unique, random email addresses that automatically forward to your personal inbox and even lets you reply. There’s also password storage built into iCloud so you can seamlessly ensure that your passwords and log-ins are available across all iOS devices.

5. LiveDrive

Livedrive offers unlimited cloud backup for your computer but also offers a unique file system called Briefcase and it allows you to customise and choose which features you want.

For individuals who want to backup their entire computer, Livedrive offers this with ease with no worrying about getting more storage but this doesn’t include your operating system so you’ll have to reinstall that to get your files back.

If you need to sync files between computers, Briefcase lets you do that and there’s cloud storage space limited to 5TB.

Livedrive lets you get at your files on the web, and there are competent client applications for Windows, macOS, iOS, iPadOS and Android.

The backup files stored by Livedrive are AES-256 bit encrypted on its servers, but it doesn’t offer complete end-to-end encryption.

For businesses, the pricing starts at £30 a month, and that gets you protection for three users, as well as 2TB of cloud storage.

How do you use cloud storage?

Cloud storage providers normally have their own platform where you can access the files that are backed up. For example, Apple has its iCloud that allows iPhone and iMac users to access online or on their phones.

From there, you can manage what files you have backed up and access files from your account. Some providers ask you to download a application to your phone or PC so it can automatically backup any file you download.

Most cloud storage providers make it very easy for anyone to access their files without the need to learn anything too technical. As well as this, cloud storage applications automatically upload files that you have on your device so you don’t have to worry about uploading every file you want to store.

But if you want to be particular with what files you want in cloud storage, users can easily pick and choose what files they do and don’t want so you don’t fill up on space quickly.

Is cloud storage safe and secure?

Keeping data secure is one of the most important things for individuals and businesses especially during a time where hackers are continually trying to access people’s information and data. Keeping prying eyes away from your personal or businesses’ data can be extremely important and it can be very detrimental if your data is leaked.

The good news is that information stored in the cloud is likely to be more secure than are files, images and videos stored on your own devices. But why is that?

That’s because cloud companies often rely on far more robust cybersecurity measures to protect your sensitive data. Servers are usually located in warehouses that most workers don’t have access to.

Secondly, the files stored on cloud servers are encrypted. This means that they are scrambled, which makes it far harder for cybercriminals to access.

The good news is that information stored in the cloud is likely to be more secure than are files, images and videos stored on your own devices. 

These days, cloud providers are also turning to artificial intelligence, or AI, to help protect your data. It’s not easy to find experienced security professionals to oversee data. Cloud providers, though, can instead turn to AI to tackle at least the first level of security analysis.

Most of the biggest cloud providers practice redundancy. This means that they copy your data several times and store them on many different data centers. This way, if one server goes down, you can access your files from a back-up server.

As well as the above, when you store your data in the cloud, the companies overseeing the servers should be consistently updating their security measures. You won’t have to worry about forgetting to run an update.

How much cloud storage do I need?

It can entirely depend on your personal or business needs. Some storage options can range from 1GB of space to 50TB depending on what you need cloud storage for.

The good news is that most providers can easily allow you to change the amount of cloud storage that you need. only give you the new space, but also automatically up your subscription charge. Even better, once the project is done, you can ratchet both capacity and price back down again just as easily.



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Ampler Stout is the E-Bike that could tempt you back into the saddle

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Ampler Stout review

Ampler Stout review (Image: AMPLER)

What we love

  • Comfortable ride
  • Subtle but powerful pedal assist
  • Looks like a normal bike
  • Decent range
  • Built-in luggage rack

What we don’t

  • Not cheap
  • It’s pretty heavy
  • Battery not removable

Cycling has many health benefits, exercising your legs, lungs and mind as you travel. But tricky terrain or a distance that’s just a bit too far can put you off. Which is where an e-bike comes in.

Let’s be clear, the Ampler Stout isn’t a way of cheating: e-bikes still require you to work, which is why they’re called pedal-assist, but they take the edge off the effort you need, meaning you may get in the saddle more often when you know that unavoidable hill is no longer a strain. Some studies have shown that e-bike riders get more exercise than regular bikers.

Ampler Stout review

Ampler Stout review (Image: AMPLER)

Loads of e-bikes have telltale piles of batteries above the rear wheel or attached to the frame, for instance. But Ampler prides itself on building bikes that look just like regular cycles – unless they know, nobody will have a clue that the Ampler is helping you out.

Ampler, which hand-builds its ebikes in Talinn, Estonia, disguises its electrical capabilities by cramming the battery into the downtube of the frame, which means that the Ampler Stout looks just like a classic city bike.

The Stout is now on to its second generation and I’ve tried both the older model and the newer one (some first-gen Stout bikes are still available at lower prices). Both offer a comfortable, upright seating position and a smooth drive across nine gears—the Ampler range includes “fixies” with just one fixed gear as well, if that’s what you prefer, but for everyday use, the Stout is a versatile, go-anywhere choice.

Ampler Stout review

Ampler Stout offers over 45 miles of range (Image: AMPLER )

It has a comfortable, upright seating position which works well both in the city or for gentle Sunday outings on the downs.

One of the key changes between the first- and second-gen models is the addition of an integrated black-and-white display which sits in the top tube of the frame.

Press the power button, now conveniently placed on the underside of the top tube, and the screen shows the battery level and how much power assist you’re using. You can choose from Level 2, Level 1 and no power assistance (although the power is so appealing, you may never switch it off).

Also in the display is other information, such as statistics for your trips and – crucially – the remaining battery range. The power button also turns the lights on and off.

Another upgrade is GPS. Absent from the first models, the Stout knows where you’ve parked. Using the Ampler app, you can lock and unlock the bike remotely, which is a highly useful security benefit, especially for city riders.

Ampler Stout review

The 250-watt rear hub motor assists you for speeds up to 15.5 miles per hour (Image: AMPLER)

Ampler Stout review

Ampler Stout review (Image: AMPLER)

The 250-watt rear hub motor assists you for speeds up to 15.5 miles per hour. Any faster, and you’re on your own. In practice, it’s a seamlessly smooth ride, gently boosting you from standing still with enough oomph to make a difference, but never a harsh acceleration to jolt you.

It’s at its most effective helping you take a steep hill where you glide (gratefully and gracefully) away, past sweating cyclists on regular bikes. If only they knew you had electric assistance.

In tests, I found the range to be around 45 miles, edging to 50 miles or more on flatter terrain

In tests, I found the range to be around 45 miles, edging to 50 miles or more on flatter terrain. Recharging the bike takes around 2 hours 30 minutes, which is fast enough to be convenient.

Ebikes can be heavy, but the Stout clocks in at 17.8kg, meaning that you can easily heave it up a few steps, but living on the third floor would make it a chore to carry. Even so, as e-bikes go, it’s relatively light.

It comes in two frame sizes, 58cm for riders 5 feet 5 inches up to 6 feet 6 inches, and a 55cm one for those between 5 feet 4 inches and 6 feet tall. There are two slick but subtle colors, Meteor Ash which is a deep, dark grey and Pearl Black which has a darker, quietly gleaming feel to it. Both have an appealing, demure and understated look.

Ampler Stout review

Ampler hand-builds its ebikes in Talinn, Estonia (Image: AMPLER)

By the way, the Ampler Stellar is similar to the Stout but has a step-through frame, if you prefer that.

Ampler Stout Gen 2 is available from amplerbikes.com and costs £3,190. The earlier Stout G1 model is available in an Anniversary edition and costs £2,290.

Both are great, but the second-generation model is sublime: a spectacularly enjoyable ride with a subtle but effective electric boost.

The Ampler Stout Gen offers a spectacularly enjoyable ride with a subtle but effective electric boost

And if you are tempted to cycle more, there are several accessories you shouldn’t do without. Living in Britain you need protection from the rain: Transit Trousers from the pleasantly named Showers Pass are impressively waterproof and make a big difference. Currently on offer at £92.

Keeping your tyres well inflated will help guard against punctures. Best is a stand pump like the excellent Topeak Joe Blow Sport EX, currently on special offer from Tredz for £29. And finally everywhere but especially in urban environments, a decent lock is essential. Kryptonite makes reliable and incredibly sturdy locks in its New York range. The Standard Lock is highly effective – £82.99 from Halfords (which may sound expensive until the second after a cheaper lock proves no match for the thieves).



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All Gmail users put on red alert to avoid ‘critical’ issue – check your settings

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If you spend endless hours a day glued to social media or have a Gmail/Yahoo inbox that is brimming with emails, you might want to take notice of the latest advice from security experts. It appears that online crooks are targeting accounts on an almost daily basis, and it’s putting millions at risk of attack.

In fact, new data from Action Fraud says there were a whopping 35,434 reports sent by UK consumers in 2024; that’s up from 22,530 the year before.

If that figure wasn’t bad enough, nearly £1m was pinched by hackers after successfully targeting unsuspecting users. Those are worrying stats, and Action Fraud wants to stop more people from becoming a victim.

To avoid losing more money to thieves or having personal data stolen, the UK experts are now urging those with online accounts to make some urgent changes to avoid this ‘critical’ issue.

“As social media and email account hacking remains the most reported cybercrime this year, this Action Fraud campaign marks a critical issue for everyone who has online accounts. That’s why we’re raising awareness of the ways people can protect themselves online,” explained Adam Mercer, Deputy Director of Action Fraud.

There are a couple of big threats that are causing the most concern. The first is when a fraudster gains control of an account and begins to impersonate the legitimate owner. The infamous “Hi mum” scam is a good example and has seen some people handing over vast sums of money to people they thought were family.

The other common method of hacking is when account details are gained via phishing scams, or the use of leaked information used from data breaches, such as leaked passwords. This can give scammers instant access to email accounts which can then be used to steal data.

So how can you avoid being the next victim?

Action Fraud says it’s vital that users turn on 2-step verification. This security setting means no accounts can be accessed until a code is sent to a separate device owned by the user.

It’s also important to check email accounts have a unique password that is different from all other accounts. Make sure your email is also tough to crack.

For example, if your current Gmail password is a name such as “liverpool”, just add some extra characters and capital letters.

ORIGINAL PASSWORD: liverpool

MORE SECURE PASSWORD: L1ver_Po@l

“Follow Stop! Think Fraud advice and protect yourself online: enable 2-Step Verification on each online account you have – this will help prove your identity and stop fraudsters trying to steal or access your valuable information. Secure your social media and email accounts by ensuring each password is strong and uses three random words. Remember to never share your passwords with anyone else,” added Mercer.

The latest warning is also being backed by the team at Meta who own services such as Facebook and Instagram.

“Scammers are relentless and continuously evolving their tactics to try and evade detection, which is why we’re constantly working on new ways to keep people safe while keeping bad actors out. Two-Factor Authentication (2FA) is one crucial example of how people can add an extra layer of security to their Meta accounts, to help reduce the risk of scammers accessing your accounts. We’ve also started rolling out facial recognition technology to help people get back into compromised or hacked accounts and are always working on new ways to stay ahead of scammers.”

Don’t forget, if you spot any strange emails then simply send them to [email protected]. This could help block more people from being targeted.



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I’m tempted to ditch WhatsApp as Meta adds AI chatbot you can’t turn off

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Tech companies have gone all in on artificial intelligence in the last couple of years, to the point where if you buy a new smartphone today, it’ll shove AI in your face whether you like it or not. Apple has Apple Intelligence, Google has Gemini and Samsung has Galaxy AI. These new-fangled software features aim to help you do stuff on your phone, from summarising notifications or emails to helping you edit the tone of a composed message or erase an unwanted photobomber from a holiday snap.

While this AI is built into the iPhone and the Android operating systems of several company’s phones, the apps we use on those devices have been kept somewhat free of AI. That appears to be changing, particularly when it comes to apps owned and run by Meta, formerly Facebook.

Meta has just announced it is bringing ‘Meta AI’ to WhatsApp. It’s a further muddying of brands after Mark Zuckerberg’s renamed juggernaut also inserted this artificial intelligence tool into Facebook, Messenger and Instagram.

Meta has pitched Meta AI as a chatbot-like personal assistant that sits across its four big apps, on call at the tap of its glowing blue circle icon for you to ask it questions. You can access this currently in the Messenger app via the search bar at the top of your chat list, or in chats by tagging ‘@MetaAI’ when you perform a sort-of web search in message form.

This is not what a privacy-minded chat app should be for, and I’m peeved it’s coming to WhatsApp.

Like many Brits I have used WhatsApp for years. Everyone is on it, it works very well, doesn’t complicate things, and messages are end-to-end encrypted. I’ve been quietly happy Meta has opted to keep the basic experience similar to what it was ten years ago.

Meta AI is very much in your face. Meta says it’ll work in WhatsApp if someone tags @MetaAI in a message in any chat.

“Just simply type “@MetaAI” followed by your prompt or question in your chosen chat group, and await your reply. Whether you’re planning a group trip, brainstorming dinner ideas, settling an ongoing debate or just looking to add some fun to your chat, Meta AI is your on-call assistant.”

I simply do not want this in WhatsApp. You might do, and that’s fair enough. But none of us have a choice in this as you won’t be able to disable Meta AI, just like I found I can’t switch it off when it infiltrated my Messenger app recently.

Apple lets me switch off Apple Intelligence on my iPhone 16. There’s literally a toggle in the settings to say, “no, thanks”. Not so with Meta AI.

“Meta AI is an entirely optional service that you can choose to ask questions, teach you something, or help come up with new ideas,” Meta spokesperson Ellie Heatrick told Express.co.uk. “A user needs to take an action to chat to or invoke Meta AI.”

It’s “optional” whether you use it or not when it pops up in your WhatsApp soon, but you can’t switch it off.

Messages with @MetaAI tagged will also be readable by Meta, though the firm claims the rest of your untouched messages will remain end-to-end encrypted and not readable.

“Only messages that mention @Meta AI, or that people choose to share with Meta AI, can be read by Meta. Meta can’t read any other messages in your personal chats,” WhatsApp said on a page on its website.

That means if you send a message in a group chat and then someone taps to reply with an in-line reply, as is common on WhatsApp, and tags @MetaAI in that reply, your original message – in which the chatbot was not tagged – is now readable by Meta and not protected by end-to-end-encryption.

This is a privacy loophole and one I now have no control over as an individual user. Anyone I’m chatting with will be able to reply to my message and tag the new AI, opening up that message to Meta’s eyes.

As a UK smartphone owner it seems somewhat impossible to consider ditching WhatsApp, but I am tempted to switch over to Signal, one of the last messaging apps to leave AI well alone and stand by its users’ right to privacy.

Meta has rolled out Meta AI in the US and other countries, but it has taken longer to get to Europe thanks to this region’s regulations.

“It’s taken longer than we would have liked to get our AI technology into the hands of people in Europe as we continue to navigate its complex regulatory system – but we’re glad we’re finally here,” Meta said. “Over the coming weeks, we’ll take the first step in making Meta AI’s chat function available in six European languages, with a view to find parity with the US and expand our offering over time.”

“Parity” includes sticking Meta AI prompts in the Chats search bar whether you like it or not, as has unavoidably happened in Messenger. Just like having adverts in my chats list in Messenger, the arrival of Meta AI had given me another reason to stick with WhatsApp, ironically owned by the same firm.

As the AI creeps in on WhatsApp too, privacy pitfalls in tow, I think it might be time to wave goodbye for good.



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